
With a convenient new design, more productivity tools, AI functionality, Lightning assists in streamlining business processes. Salesforce Lightning is the next generation of the CRM platform and user experience. Let’s dive deeper and learn more about Lighting and its capabilities, Lighting components, and how different users can benefit from utilising them.

Here where the Salesforce Lightning system comes in handy.Ĭustomise the UI of your Salesforce CRM, increase the productivity of sales and service teams, and take your business to the next level - all these are possible with the Lighting tool. This means businesses need to find an effective solution to adapt to new standards of customer engagement and offer customers the ultimate experience. The Salesforce State of the Connected Customer report indicates 88% of customers expect companies to accelerate digital initiatives.

A coronavirus pandemic has upended the way brands communicate with their audiences.
